I’m sure a lot of you recall the MaraNatha debacle and then the sort-of misguided attempt at redemption. Well, it looks they’ve got a new PR girl in the house, because I recently got an e-mail from someone different, apologizing for what had happened and offering to send me four full-size samples of MaraNatha nut butters.
They also sent me three coupons for free jars of MaraNatha nut butters and the maximum value on all of then was $19.99 — quite a difference from the original $4.99.
I’m not saying a company can buy my love, but it says a lot when a company listens to its customers. I’m thrilled about the free jars (seriously thrilled) but I’m also just really happy that they changed their coupons. That shows a sense of, “Let’s not let this happen again.”
And that’s impressive.
And more important, I’m glad they did this because now MaraNatha is welcome in my home again. When all that happened, I felt like I had gotten screwed over by a guy I really liked, and had that feeling of, “Oh, great, so now I have to hate you, and that sucks because you’re so cute.”
I mean, even though they messed up, it’s still a damn good jar of nut butter, and now I don’t feel bad for liking it so much.