OK — I get it. It’s breast cancer awareness month, so the time has come…to post Facebook statuses that sound vaguely sexual to raise awareness? Or something.
I don’t know. When I first saw this status update trend going around, I didn’t know what was going on. I was just going to write, “I like it in the morning, because I love going to work with JBF hair. It’s a better pick-me up than Starbucks!”
Thank goodness someone sent me a Facebook message letting me know what the whole deal was about before I posted that.
Apparently, we were supposed to say where we like to put our purses when we get home each day and then it would…end breast cancer?
I still don’t get it, but I could at least do the purse thing.
“I like it on the floor, messy, with stuff spilling everywhere.”
Eh. Still answered the original question as well.
Anyway, this whole thing brings up a point that I really wanted to make after reading the October issues of Shape, Self, and Health over the weekend: that breast cancer awareness is becoming way too commercialized.
Let me be clear: I don’t have a problem supporting a good cause. Hell, I don’t even have a problem buying shit I don’t need. But I do have a problem buying shit I don’t need on the premise that I’m making a difference, when only a tiny portion of the profits are actually being used for the cause.
(I also have a problem with doing math, so bear with me on this.)
For example, I could buy a pink Cuisinart blender for $60 and $1.80 will go to BCRF. And that’s fine, if I needed a blender and was going to buy a Cuisinart one for that price anyway. But if I could be happy with a $20 blender, I could donate the other $40 directly to the BCRF. Sure, I wouldn’t have a pink kitchen appliance so no one would know I did it, but I’d be OK with that.
On the other hand, dig the Ford Warriors in Pink program. And I’ve been on the hunt for soft zip-front hoodies that I can wear to work with yoga pants, but that also have some character. So when I saw a pink hoodie that totally fit the bill from Ford Cares…and saw that they’d donate 100 percent of the profits to the Susan G Komen Foundation…I decided that that might be a good way to give a little something extra to breast cancer awareness.
I just worry that people are going to be so busy collecting their pink gear, they are going to forget to actually do self-breast exams. Don’t drop a bunch of cash on pink ribbon make-up cases but then complain you can’t afford to eat healthy or join a gym — two things that actually might prevent cancer in, um, you. We shouldn’t get so blinded by all the pretty pink versions of things we probably wouldn’t buy if they were a different color that we’re wasting our resources collecting stuff we don’t need — and the research foundations aren’t really benefiting.
And no one is benefiting when all you do is update your goddamn Facebook status!
So to answer the question of where you like to put it, I say, put it — your hard-earned money, that is — directly in the hands of the people who are going to use it.
I mean, seriously, a dollar-eighty? Cuisnart…I’m judging.